Connect AI Agents Directly to Optimizely CMS with Agent API
Connect any AI agent to Optimizely CMS and Commerce via Epicweb Agent API, reusing CMS-aware tools, instructions, and permissions to automate SEO, translation, and updates.
This site is a tech-blog featuring Optimizely and Azure content. Author of content is senior Tech Lead and MVP Luc Gosso. Optimizely.blog is sponsored by Epicweb.
Connect any AI agent to Optimizely CMS and Commerce via Epicweb Agent API, reusing CMS-aware tools, instructions, and permissions to automate SEO, translation, and updates.
Epicweb AI Assistant v4.0 adds full support for Optimizely CMS 13 on .NET 10 while staying compatible with CMS 12 on .NET 8, plus new AI Chat tools for Visitor Groups and Display Options to simplify personalization and layout for ContentAreas.
This blog post explains what to expect when planning to upgrade to Optimizely CMS 13. It answers common technical questions about what’s involved in moving to CMS 13, what changes to expect, and where Optimizely is headed next.
AI Assistant Chat is a revolutionary feature introduced in version 3.0 of Epicweb.Optimizely.AIAssistant that brings conversational AI directly into your Optimizely CMS editing experience. Instead of manually filling fields or guessing at optimal content, you can now have natural conversations with AI while working with pages, blocks, and media.
You can now integrate AI Tools, Model Context Protocol (MCP), and function calling with Optimizely CMS, allowing editors to engage with actual, connected business logic directly within the CMS interface. This enhancement means your AI Assistant is no longer restricted to static responses. It can access real-time data, activate real functions, and provide intelligent responses based on your logic, APIs, and systems, without editors needing to leave the Optimizely workspace.
Epicweb’s AI Assistant for Optimizely already helps editors rewrite text, translate content, summarize pages, generate images and extract metadata. Today, we’re pleased to announce support for OpenAI’s latest GPT-5 models across the AI plugin. With GPT-5 integration, you can unlock higher-quality writing, larger context and more reliable outputs directly inside Optimizely.
Bringing AI into your editorial workflow has never been easier. With Epicweb’s AI Assistant now supporting Google Gemini and Imagen, editors working in Optimizely CMS can generate stunning content and visuals in just a few clicks, directly from their familiar interface.
Creating accessible and user-friendly content has never been more critical. For websites, ensuring that images include descriptive alt-text is an essential step toward achieving accessibility standards and improving the user experience. However, manually generating meaningful alt-text for numerous images can be a time-consuming process. That's where the AI Assistant for Optimizely steps in to streamline the process.