Presenting: Optimizely CMS as Headless SaaS
Optimizely just announced in San Diego that they are launching their CMS as SaaS – a headless offering. With just the push of a button, some configuration, you can launch your own instance of the CMS and use it in conjunction with Optimizely Graph, which is essentially a new intelligent search index with AI capabilities.
This new offering is complementary to existing services and will not replace anything already in place.
A New CMS?
No, it is the same CMS as we know it, it is just offered as a headless SaaS option but it's packed with new features. ... And new React Editor User interface (yes)...
Visual Builder
A tool named "Visual Builder" will be introduced to assist you in configuring the CMS.
What's my opinion?
This will be an excellent addition. It will appeal to a new segment of customers looking for headless solutions, as well as current CMS customers who want to quickly launch a satellite site, campaign page, or app.
When will it be launched?
The beta phase has started! If everything goes according to plan, it will be available during early 2024.
Beta Registration
For those interested in becoming beta users, please register at the following URL: https://www.optimizely.com/saas-core-waitlist
What is headless meaning in the context of websites?
Headless websites refer to websites that are built without a traditional frontend (or "head") layer. Instead, they are designed to be content-focused and rely on APIs (Optimizely Graph) to deliver data and functionality to the frontend.
What are the benefits of headless websites?
- Flexibility and scalability
- Improved performance
- Enhanced security
- Seamless integration with third-party services
- Support for multiple frontend frameworks
Conclusion**:
The new SaaS headless offering provides a content management system that prioritizes flexibility across different architectures. This system allows businesses to select their preferred mode, be it headless, hybrid, or coupled, based on their operational requirements.
New modules, such as the Visual Builder and Optimizely Graph, have been introduced to facilitate content delivery. The SaaS CMS removes the need for version upgrades, ensuring users consistently have the latest version. Content is stored as pure data due to its headless nature, promoting ease in its reuse across various channels. Optimizely Graph, leveraging GraphQL, aids in querying and delivering content.
The Visual Experience Builder offers a user-friendly interface for creating and editing templates without coding. Demonstrations provided insights into the capabilities and functionalities of these tools, with an emphasis on their utility for both developers and marketers. As the platform evolves, future integrations, including commerce, are anticipated.
**This conclusion has been AI generated with the AI-Assistant for Optimizely CMS.
Official announcement: Optimizely’s fully composable solution for content orchestration - Optimizely
Watch the presentation from Opticon San Diego
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